Tour Promotion Platform

How to Promote ToursAnd Sell Out Shows

Stop routing tours blindly. Use AI and fan data to plan tours that sell out, reach the right fans, and maximize revenue in every city.

See Tour Tools Demo
Heat maps
Fan Map
See where fans cluster by city
Per show
RSVP Tracking
Comp links and reminders
32+ triggers
Automation
Tour and fan-action flows
5 levels
VIP Tiers
Bronze through Diamond

The Tour Promotion Problem

What Artists Do Now:

  • ✕Route tours based on guesswork, not fan data
  • ✕Manually enter tour dates across multiple platforms
  • ✕Blast generic announcements to entire email list
  • ✕No idea where fans actually live
  • ✕Miss opportunities in high-demand cities

The Fanaura Solution:

  • See exactly where fans live with heat maps
  • AI builds complete tours in 5 seconds
  • Auto-target fans in each tour city
  • VIP presale system for superfans
  • Real-time analytics show which cities need second shows

Complete Tour Promotion System

Everything you need to promote tours and sell out shows

Heat Map Tour Routing

See exactly where your fans live. Route tours through cities with the highest fan density for guaranteed sellouts.

Fan heat maps

AI Tour Builder

Paste tour dates from Excel or a routing sheet. Aura Chat builds venues, cities, and ticket links.

Aura Chat

Geo-Targeted Campaigns

Automatically email and SMS fans in each tour city. VIPs get presale codes, everyone gets personalized messages.

Email + SMS flows

VIP Presale System

Reward your most engaged fans with early access using VIP tiers and engagement scoring.

5 VIP tiers

Automated Tour Announcements

Set up once, runs for every show. Announcement → Presale → On-sale → Reminder sequence.

Launch cycles

Real-Time Analytics

Track ticket sales, fan engagement, and geographic demand. Know which cities to add second shows.

Live insights

Real Results: 50-Date Tour Case Study

Before Fanaura:

  • • 3 days to enter tour dates manually
  • • 65% average sell-through
  • • No fan location data
  • • Generic email blasts
  • • 5 shows cancelled due to low sales

After Fanaura:

  • • 5 seconds to build entire tour with AI
  • • Fan heat maps for smarter routing
  • • Heat map showed 3 new high-demand cities
  • • Geo-targeted campaigns per city
  • • Added 2 sold-out second shows
+$427,000
Additional tour revenue with Fanaura

Ready to Sell Out Your Next Tour?

Join thousands of artists using Fanaura to promote tours with data, not guesswork.

Plans from $10/mo • Cancel anytime • Import existing tour dates