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View pricingEffective Date: January 1, 2024 · Last Updated: April 1, 2026
Fanaura, Inc. and our parent, subsidiary, and affiliate companies (collectively, “Fanaura,” “we,” “us,” “our”) is a Delaware corporation providing a fan engagement and analytics platform designed to help artists, managers, and labels connect more effectively with their audience. This Privacy Policy (this “Privacy Policy”) explains how we collect, use, and share information, including Personal Information (defined below) about each visitor, user, or customer (each, a “user” and specifically you, “you” or “your”) or our owned and operated website, https://www.fanaura.com/, and of our other affiliated websites, subdomains, mobile versions, applications (including mobile applications), and online media under our operation and control, as well as all backup, mirror, replacement, or substitute websites or webpages we make available as part of the services we provide (collectively, the “Service”), the use of which shall be subject at all times to the Terms of Service.
We are committed to respecting the privacy and privacy rights of our users and recognize the need for appropriate protection and management of information that may be used, either alone or in combination with other information, to personally identify an individual or household (“Personal Information”) and, as a subset thereof, Personal Information that may be considered sensitive personal information under Data Privacy Laws (defined below) (“Sensitive Personal Information”) that is shared with us in connection with users' use of the Service. You may choose whether to provide or disclose Personal Information in connection with your use of the Service. If you choose not to provide the Personal Information we request, you may still visit and use parts of the Service, but may be unable to access or use certain features, options, programs, and services thereof. If you do not agree with any of the terms of this Privacy Policy, please do not use the Service.
We collect information you provide when registering for an Account via the Service, some of which may constitute Personal Information, such as your first and last name, email address, phone number, and company affiliation.
As described in the Section titled “Information Collected Automatically”, below, we may automatically collect usage data, some of which may constitute Personal Information, including your IP addresses, device/browser types, log data, and interactions for performance and security improvements.
The Service enables users to collect and analyze data about their audiences, some of which may constitute Personal Information, including:
When users connect third-party accounts (such as Instagram, Spotify, or Shopify), we may receive data from those platforms, some of which may constitute Personal Information, in accordance with their terms and our users' permissions. This includes:
In addition, we may from time to time collect information, including Personal Information, about you from Shopify Inc. (“Shopify”). When you purchase a subscription, via the Service, Shopify, may collect your transaction information, such as the form of payment and the associated account number and billing address used to purchase such subscription, which may be shared with us via encrypted and tokenized methods. To learn more about Shopify's data privacy practices, please visit Shopify's privacy policy located at: https://www.shopify.com/legal/privacy.
When a merchant installs the Fanaura sales channel on their Shopify store, we access and process customer data, some of which may constitute Personal Information, from orders that are attributed to the Fanaura sales channel. This data is received through Shopify's APIs and webhooks and includes:
We do NOT access or store:
We may from time to time automatically collect certain information when you access or use the Service by means of various software tools described below (depending on your choices). In such circumstances, we use such information for log-in and systems administration purposes, information security and abuse prevention, to track user trends, and to analyze the effectiveness of the Service and to otherwise personalize the Service to you. Alone or in combination with other information, such automatically collected information may constitute Personal Information.
We may automatically collect the following information, some of which may constitute Personal Information, when you access or use the Service:
Log Files on the Service. The information inside the log files may include, amongst other similar types of information, IP addresses, type of browser, Internet Service Provider (ISP), date/time stamp, referring/exit pages, clicked pages, and any other information your browser may send to us.
Cookies. When you use or visit the Service, our servers may send a cookie to your computer. Cookies are small pieces of data that a website asks your browser to store on your computer or mobile device. A cookie contains an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server.
Cookies do not typically contain information that individually identifies you, but Personal Information that we store about you may be linked to the information stored in and obtained from cookies. We use cookies to make interactions with the Service easy and meaningful. We may use cookies that are session-based and persistent. Session cookies exist only during one session and disappear from your computer when you close your browser software or turn off your computer. Persistent cookies remain on your computer after you close your browser or turn off your computer. Please note that, if you disable your web browser's ability to accept cookies, you will be able to navigate the Service but you may not be able to successfully use all the features of the Service.
If you are based in the United Kingdom or the European Economic Area, we will seek your consent to set non-essential cookies when you first visit our Service. If you click Reject All, we will only set Required Cookies.
| Cookie Type | Purpose | Can be disabled? |
|---|---|---|
| Required Cookies | Essential for the Service to function (authentication, security, session management) | No |
| Analytics Cookies | Help us understand how users interact with our Service | Yes |
| Marketing Cookies | Used to deliver relevant advertising and track campaign effectiveness | Yes |
Further, when you use or visit the Service, we may collect your IP address to track and aggregate information. We may also use, either alone or in conjunction with cookies, clear electronic images called “web beacons” (including pixels and tags) that can recognize certain types of information on your computer, such as cookies, when you view a particular site tied to the web beacon. This is used to compile information about your usage of the Service, your interactions with email communications from us, the effectiveness of our advertising campaigns, and to operate and improve the Service, our email communications, and our advertising campaigns.
We also use a third-party product analytics and session replay provider to better understand how users interact with the Service. This provider may collect information such as your IP address, browser type, device type, and details about your interactions with the site, including pages visited, clicks, and navigation behavior. Session replays may capture user activity on the Service to help us diagnose issues and improve functionality and user experience. Our analytics provider processes this data on our behalf under contractual obligations, and a copy of its privacy practices is available upon request by emailing privacy@fanaura.com.
We may share data with:
Service Providers, who are engaged under strict contractual obligations and fall into the following categories:
We will comply with Applicable Law regarding Personal Information transfers and use commercially reasonable efforts to only engage or interact with third-party service providers and business partners that take appropriate measures to protect your Personal Information; however, it is the responsibility of each of those third-party service providers and business partners to comply with Applicable Law and their respective privacy policies, and we take no responsibility for their privacy practices or compliance therewith.
Legal Authorities: We may disclose Personal Information about you if required to do so by Applicable Law or if we believe in good faith that such disclosure is reasonably necessary or helpful to (i) comply with legal process, (ii) enforce the Terms of Service, including investigations of potential violations thereof, (iii) detect, prevent, or otherwise address fraud or security issues, or (iv) protect the rights, property, or personal safety of Fanaura, other Service users, and the public.
In Business Transfers: Fanaura may assign or transfer its rights and/or delegate its obligations under this Privacy Policy and transfer any Personal Information to any third-party company or entity that either acquires or is acquired by Fanaura, or is merged with or into Fanaura, as part of a merger, acquisition, sale, bankruptcy proceeding, or other change of control.
We do not sell Personal Information. We do not sell, rent, or trade any Personal Information, including customer data received from Shopify, to third parties for their own marketing or advertising purposes.
European Economic Area and United Kingdom data protection law requires a “lawful basis” for collecting and retaining Personal Information from citizens or residents of the European Economic Area and the United Kingdom, respectively. Our lawful bases for collecting such information about you are permitted under Article 6, Section 1 of the EU general data protection regulation 2016/679 (as amended from time to time, and as adopted by the United Kingdom, the “GDPR”) and are summarized below.
For example, we (i) use identity, device, and location information to prevent abuse of the Service by users and to keep the Service secure, and (ii) analyze how users interact with our Service so we can understand better what elements do or do not work well, what services/functionalities may be necessary or desirable to provide you with the best user experience on the Service, and to ensure the safety and security of the Service, which allows us to improve and develop the quality of the online experience we offer all our users.
In accordance with the GDPR, as a resident of the European Union, European Economic Area, or the United Kingdom, you may have the following rights with respect to your Personal Information:
To make a request pursuant to your GDPR rights, you can contact Fanaura's Privacy Officer by email at privacy@fanaura.com.
If you are not satisfied with our response to any applicable request made pursuant to your rights under the GDPR, you have the right to lodge a complaint about the processing of your Personal Information with your local data protection authority. If you are located in the United Kingdom, this is the Information Commissioner's Office (ICO). If you are located in the European Economic Area, you can contact the Commission Nationale Informatique & Libertés (CNIL).
Depending on your U.S. state of residence, you may have additional privacy rights with respect to your Personal Information. These rights may be accorded to you pursuant to, respectively, the California Consumer Privacy Act; the California Privacy Rights Act; the Colorado Privacy Act; the Connecticut Personal Data Privacy and Online Monitoring Act; the Oregon Consumer Privacy Act; the Texas Data Privacy and Security Act; the Utah Consumer Privacy Act; the Virginia Consumer Data Protection Act; the Montana Consumer Data Privacy Act; Nevada's SB 220; the Delaware Data Protection Act; the Iowa Data Protection Act; the Nebraska Data Privacy Act; the New Hampshire Privacy Act; the New Jersey Data Privacy Act; the Tennessee Information Protection Act; the Minnesota Consumer Data Privacy Act; the Maryland Online Data Privacy Act; the Indiana Consumer Data Protection Act; the Kentucky Consumer Data Protection Act; and the Rhode Island Data Transparency and Privacy Protection Act (collectively, as may be amended from time to time, “US Data Privacy Laws,” and together with GDPR, “Data Privacy Laws”). For the purposes of this section, Personal Information shall have the same meaning as “personal data” as such term is used under US Data Privacy Laws.
Requests to Know:
You have the right to request that we disclose:
The delivery of our response to your request to know may take place electronically or by mail. We are not required to respond to requests to know more than twice in a twelve (12)-month period.
Requests to Delete:
You have the right to request that we delete any Personal Information about you that we have collected from you and retained, subject to certain exceptions. We may deny your deletion request if retaining the Personal Information is necessary for us or our service provider(s) to:
Right to Opt-Out of the Sale or Sharing of Personal Information:
You have a right to opt out of the sale or sharing of Personal Information and/or Sensitive Personal Information we have collected about you to third parties. If you exercise this right, we will not sell or share Personal Information and/or Sensitive Personal Information about you. Please note that Fanaura does not “sell” or “share” your personal information as such terms are defined under U.S. Data Privacy Laws.
Requests to Correct Inaccurate Personal Information:
You have the right to request that we correct inaccurate Personal Information that we maintain, or which pertains to you. Upon receipt of a verifiable request from you, we will use commercially reasonable efforts to correct the inaccurate Personal Information.
Right to Opt Out of Profiling:
You have the right to opt out of “profiling.” This opt out applies to the automated processing of Personal Information that is used to render decisions that could have a legal or similarly-significant effect on a user. Examples of such decisions include those related to credit and access to fundamental goods or services. Fanaura does not engage in profiling as described above.
Right to Non-Discrimination:
You have the right not to be discriminated against for the exercise of your US Data Privacy Laws rights described above. Unless permitted by US Data Privacy Laws, we will not as a result of such exercise:
Authorized Agents
You may designate an authorized agent to make requests on your behalf. You must provide an authorized agent written permission to submit a request on your behalf, and we may require that you verify your identity directly with us. Alternatively, an authorized agent that has been provided power of attorney may submit a request on your behalf.
Methods for Submitting Consumer Requests and Our Response to Requests
To make a request pursuant to your US Data Privacy Laws rights, you must contact Fanaura's Privacy Officer by email at privacy@fanaura.com.
Fanaura reserves the right to verify all requests made pursuant to US Data Privacy Laws. Upon receipt of such request, we may ask you for additional information to verify your identity. Any additional information you provide will be used only to verify your identity and not for any other purpose. We will acknowledge the receipt of your request within ten (10) days of receipt. Subject to our ability to verify your identity, we will respond to your request within forty-five (45) days of receipt.
If you are a resident of Colorado, Connecticut, Delaware, Iowa, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Tennessee, Texas, or Virginia, you may appeal our denial of your request pursuant to your US Data Privacy Law rights. To do so, you must email us at privacy@fanaura.com within forty-five (45) days of your receipt of our denial therefor. We will respond to an appeal within sixty (60) days of receipt for residents of Connecticut, Delaware, Iowa, Maryland, Montana, Nebraska, New Hampshire, Texas, Tennessee, and Virginia, and within forty-five (45) days of receipt for residents of Colorado, Minnesota, and New Jersey, and Oregon.
Categories of Personal Information We Have Sold or Shared in the Last Twelve (12) Months:
We have not sold or shared (as such terms are defined under US Data Privacy Laws) any categories of Personal Information during the last twelve (12) months.
Categories of Personal Information We Have Disclosed for a Business Purpose in the Last Twelve (12) Months:
Identifiers, such as your first name, last name, phone number, email address, and mailing address.
If you are a customer who purchased a product through a Fanaura smart link:
We implement industry-standard safeguards including:
However, no method of transmission over the Internet, or method of electronic storage is 100% secure. Therefore, while we strive to use commercially acceptable means to protect Personal Information, we cannot guarantee its absolute security.
We retain data only as long as necessary to deliver services or comply with legal obligations:
We do not knowingly collect data, including Personal Information, from children under 18. If we discover such data, it will be deleted promptly. If you believe a child has provided us with Personal Information, please contact us at privacy@fanaura.com.
By providing your phone number and opting in to SMS notifications:
If you are located outside the United States, your data may be transferred to and processed in the United States. We use Standard Contractual Clauses and other appropriate safeguards for international transfers.
Regardless of your jurisdiction or U.S. state of residency, you may request deletion of your Personal Information at any time by:
We will process deletion requests within 30 days. Some data may be retained as required by law or for legitimate business purposes (fraud prevention, legal compliance).
This section specifically addresses how Fanaura handles Personal Information in connection with the Fanaura sales channel for Shopify.
When the merchant installs the Fanaura sales channel, we access:
We comply with Shopify's mandatory GDPR webhooks:
We may update this Privacy Policy. Material changes will be communicated via email or prominent notice on our website. Continued use of our services after changes indicates acceptance.
